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Glossary of Terms
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Camera-ready artworkBlack and white artwork which can be scanned or photographically reproduced
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DigitisingTwo-dimensional artwork is converted into thread or stitches ready for embroidering
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Dye SublimationA thermal process for imprinting using heat-activated organic dyes to achieve vibrant colours
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DownloadCopying data or files between computers or onto a disk
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EmbroideryTraditional method for reproducing a logo, crest or message by stitching a digitised design into fabric, resulting in a high perceived value
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FontA specific typeface and type size, measured in points
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Pantone Matching System (PMS)A set of industry standard codes for mixing inks to achieve uniform results
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PersonalisationCustomising an item for an individual by imprinting the recipient's name
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Pre-production sampleAn actual sample of the bag which, if requested, can show an imprint of the logo or design as it will appear on the finished article
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Production (or lead) timeThe amount of time needed to produce and deliver an order, following final signoff
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Screen printing (or silk screening)Printing method that forces ink through a mesh fabric and a stencilled screen
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Set-up chargeThe cost of creating any of the special equipment or imprinting tools, which is passed on to the customer.
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4-colour processThe four basic colours of cyan (blue), magenta (red), yellow and black are combined to reproduce a printed colour image
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BrandingThe four basic colours of cyan (blue), magenta (red), yellow and black are combined to reproduce a printed colour image
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Blind EmbossingThe technique whereby an image is pressed into a sheet without using ink or foil
Need something specific? Call us on 0845 460 4615 or email us at sales@rocketbags.co.uk
