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4-colour process
The four basic colours of cyan (blue), magenta (red), yellow and black are combined to reproduce a printed colour image
Branding
The four basic colours of cyan (blue), magenta (red), yellow and black are combined to reproduce a printed colour image
Blind Embossing
The technique whereby an image is pressed into a sheet without using ink or foil
Camera-ready artwork
Black and white artwork which can be scanned or photographically reproduced
Digitising
Two-dimensional artwork is converted into thread or stitches ready for embroidering
Dye Sublimation
A thermal process for imprinting using heat-activated organic dyes to achieve vibrant colours
Download
Copying data or files between computers or onto a disk
Embossing
An image is pressed into paper or other material to produce a raised effect
Embroidery
Traditional method for reproducing a logo, crest or message by stitching a digitised design into fabric, resulting in a high perceived value
Engraving
An image is carved into metal via a computer or by hand
EPS File
Encapsulated Postscript (EPS) files are used to capture precise image and text information
Font
A specific typeface and type size, measured in points
Imprint Area
The particular area on a bag where the logo or design is to be placed
Pantone Matching System (PMS)
A set of industry standard codes for mixing inks to achieve uniform results
Personalisation
Customising an item for an individual by imprinting the recipient’s name
Pre-production sample
An actual sample of the bag which, if requested, can show an imprint of the logo or design as it will appear on the finished article
Production (or lead) time
The amount of time needed to produce and deliver an order, following final signoff
Screen printing (or silk screening)
Printing method that forces ink through a mesh fabric and a stencilled screen
Set-up charge
The cost of creating any of the special equipment or imprinting tools, which is passed on to the customer.
If the term you’re looking for isn’t here or if you want a more detailed explanation, please contact one of our account managers by clicking here.
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